Essex Developments
Social Strategy
Project Overview
Client: Essex Developments
Essex Developments approached Noel Media House with the goal to reach a younger demographic through their social media channels. In an industry largely based on referrals and word of mouth Essex wanted to stay cutting edge and expand their reach. Noel Media House provides an ongoing social strategy and monthly content to keep their social channels active and flowing, growing their online presence and reaching new markets.
Results
The Impact
So, what do all these numbers mean? Simply put, we’ve witnessed exceptional growth in online engagement and viewership for Essex Developments. Social media platforms are powerful marketing tools for businesses, and the results we've achieved showcase this potential:
76,000% Increase in Non-Follower Reach: In just 90 days, Essex’s content is appearing in the feeds of non-followers 76,000% more frequently than before, dramatically expanding their brand visibility.
Over 3,000% Growth in Followers: Their follower count has skyrocketed by more than 3,000%, solidifying a larger and more engaged audience base.
32,000% Increase in Impressions: Essex’s content is being seen far more often, with impressions up by over 32,000%.
Content Performance: The top-performing posts regularly achieve thousands of views—an impressive feat for an account of this size.
60,600% Boost in Engagement: Interactions such as likes, comments, and shares have surged by 60,600%, indicating that Essex’s content is deeply resonating with their audience.
The Bottom Line
The content strategy we’ve implemented is not only driving brand awareness but also fostering a growing online community. Essex Developments is now consistently reaching their target audience, reinforcing their brand’s presence in the digital space.
